AI Insights · Timothy · January 2023
Top 5 Fashion Games on iOS in Israel Q4 2022
Explore the performance of the top 5 fashion games on iOS in Israel during Q4 2022, including trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the top 5 fashion games on iOS in Israel showed varied performance across downloads, revenue, and active users. The data, sourced from Sensor Tower, provides valuable insights into the trends and popularity of these games.
Project Makeover experienced fluctuations in both revenue and downloads. Weekly revenue peaked at approximately $4.4K in early October but saw a decline, ending the year at $3.4K. Downloads also varied, starting at 659 in late September and rising to a high of 2.4K in mid-December. Active users showed a general upward trend, increasing from around 13K to nearly 15K by the end of December.
Makeup Artist: Makeup Games had relatively stable performance with a slight increase in weekly revenue, peaking at $386 in the last week of December. Downloads saw a low of 271 in early December but increased to 706 by the end of the month. Active users gradually declined from 2.1K to 1.5K over the quarter but rebounded slightly to 1.9K in the last week.
Covet Fashion: Dress Up Game had modest revenue, peaking at $522 in mid-October before dropping to $236 by the end of December. Downloads remained low, fluctuating between 43 and 94 throughout the quarter. Active users showed minor variations, maintaining around 220 to 290 users weekly.
Lady Popular: Dress up game saw a revenue peak of $490 in early October, with fluctuations leading to $454 by the end of December. Downloads remained consistent, ranging from 52 to 80 per week. Active users were steady, hovering around 400 to 450 throughout the quarter.
Girls Nail Salon - Kids Games had a notable revenue spike at $398 in late October, but generally fluctuated, ending the year at $165. Downloads showed inconsistency, with a high of 262 in early October and a low of 45 in early December. Active users decreased from 610 to 542 over the quarter.
For more detailed insights and data, visit Sensor Tower.